Women In Britain Asked To Wear Heels, Go Blonde And Use Make-Up

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LONDON, Jan 25 (Thomson Reuters Foundation) – Hundreds of working women in Britain have to wear high heels and revealing outfits, dye their hair blonde and constantly reapply make-up due to discriminatory dress codes imposed on them by employers, British parliamentarians said on Wednesday.

They urged the government to crack down on sexist dress codes and change the law if necessary to make it more effective in protecting workers from gender discrimination and to increase penalties for employers flouting the law.

“As a feminist it offends me big time and I don’t think it should happen in the modern world,” said Alexandra Mazurova, a 26-year old tax professional.

Sanjana Deb, an IT worker, said while she was not required to dress in a specific way at the office, some of her male colleagues were sent home last summer for wearing shorts.

She said requiring women to wear high heels at work was “ridiculous”.

“The (companies) should get real and focus on whether the person is doing a good job or not and that’s all that matters and not what they’re wearing,” she said.

“I think these companies just have their priorities all wrong if they’re telling people what to wear — it’s irrelevant.”

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